Muhammad Murtaza Murad, M. M. M., Saima Hussain, S. H., Sumaiya Salim, S. S. and Saviya Atiq, S. A. (2020) “STEPPS Model and Youth’s Online Buying Behavior: STEPPS Model and Youth’s Online Buying Behavior”, Journal of Business & Economics , 9(2), pp. 98-121. doi: 10.62500/jbe.v9i2.101.