Masood Hassan, M. H., Muhammad Adnan Bashir, M. A. B., & Syed Muhammad Fahim, S. M. F. (2020). Consumer Perception of Sales Promotion Intensity, Marketing Activities on Social Media and Uniqueness of Brands: Consumer Perception of Sales Promotion Intensity, Marketing Activities on Social Media and Uniqueness of Brands. Journal of Business & Economics , 11(2), 87-98. https://doi.org/10.2112/jbe.v11i2.121